Tostitos Salsa Con Queso Dip
Banned in: Norway and Austria
Reason: Contains Yellow 5 & Yellow 6
Est. Global Sales: $2 billion per year in sales for the Tostitos brand in total*
Tostitos is a popular brand in the United States that makes tortilla chips and dips, but it has struggled to enter into European markets due to banned or highly discouraged components. Tostitos, like many other traditionally bland foods, include Yellow 5 and Yellow 6 to give their products a more bright, attractive appearance. These food colorings are strictly controlled in the EU, and Tostitos are entirely banned in Norway and Austria. Tartrazine, a synthetic yellow dye that generates the appeal factor in food colorings, is included in these colorings. Tartrazine, on the other hand, has been demonstrated to cause the highest allergic and intolerant reactions of any synthetic dye.
Tostitos Salsa Con Queso Dip
Frosted Flakes
Banned in: Japan and EU
Reason: Contains BHT
Est. Global Sales: $429.4 million per year in the U.S.*
Butylated hydroxytoluene, or BHT, is a popular component in medicine and food manufacture. It can be used to treat cold sores, herpes, and even AIDS as a medication. It’s used in food as an antioxidant addition and preservative to keep some foods from rotting too soon. Despite being labeled safe by the American FDA, excessive doses of BHT have been demonstrated in research to be toxic to the human body. As a result, it is prohibited in the EU and many other nations, including Japan. Frosted Flakes were on the chopping board when BHT was prohibited, and they can now only be made in these countries using an alternate recipe.
Frosted Flakes
