1950s: Publicity Towards The American Stay-At-Home Mom
Many women switched from working during the war to becoming housewives in the 1950s. Advertisements aimed at improving the lives of women and families easier. Furniture got smaller and more versatile. This is where the stereotypical retro kitchen came in: pastel colors, hung-on-the-wall “cabinettes,” candy-colored stoves and freezers. In the 1950s, the refrigerator was updated with glass shelves and crisper chambers. All of the ovens, sinks, and stovetops were incorporated into the counters and walls.
1955: Dining Areas In The Kitchen
Dining rooms blended with kitchens as mid-century furniture got smaller and more utilitarian. Because many Americans were living in smaller houses and apartments, they placed small dining tables around or in their kitchens. Others saved even more space by utilizing bars. Lucy and Ricky Ricardo ate at their countertop every morning in I Love Lucy. This was hardly the only show centered on a kitchen; much of American family life revolved around the kitchen, and marketers took notice.